Starting on Sunday, October 7th at 7:00 pm ET, 103.3 fm WPRB will be holding its first ever membership drive. The drive will run until Sunday, October 14th.

Wednesday October 10th will feature a special five-hour edition of my radio show show starting at 7pm, with live guests The A-Sides (Vagrant Records), Jennifer O’Connor (Matador Records) and Adam Arcuragi (High Two Records). I promise to have surprise guests in store, too. Here’s the big news: If I can raise $25,000 during this show, I vow to add a 25th hour to the 20th edition of the 24-Hour Holiday Radio Show on Christmas Eve.

WPRB operators will be standing by at 609-258-1033 to take pledges during all hours of the broadcasting day. Listeners can pledge with all major credit cards or with PayPal using pledge.wprb.com. Show your support for WPRB’s unique and varied programming.

Thank-You gifts available to pledging listeners can be seen on pledge.wprb.com and were designed by Ed Moorman (edsdeadbody.com), Greg Pizzoli (doctorpizzoli.com), and Tim Gough (timgough.org). Special premium gifts given by over 25 record labels, distribution companies, and artists are available to listeners who pledge with a credit card at specified hours which are to be announced over the air only. Specialty gifts range in value from $5 to $200 in retail value.

Founded in 1940, WPRB is the oldest college FM radio station and can be heard on the airwaves throughout New Jersey and most of the Philadelphia metropolitan area. The station’s Board of Trustees decided in 2007 that a membership drive was needed to strengthen the station’s future. Though located on University property, Princeton does not directly fund WPRB. Donations pledged during this drive will be directed toward station operations. The staff of WPRB hopes the annual membership drive will increase support for independent radio in the community. WPRB can be heard on FM frequency 103.3 in the Philadelphia area and throughout New Jersey, or listened to worldwide via wprb.com or iTunes Radio.